01Creative Navy
Best for: medtech companies and clinical software providers where a design error carries regulatory or patient-safety consequences.
Creative Navy has spent 15 years working in the highest-stakes corner of healthcare UX: embedded medical device interfaces, clinical software, and systems where usability failures have direct clinical consequences. Its medtech client list — Medtronic, Siemens Healthineers, B Braun, Gilead, UnitedHealth Group, and Humana — is the most credible evidence of regulated-device experience among agencies working in this space, built from a London, Berlin, and Basel-based team applying empirical, evidence-based methodology rather than conventional design heuristics. The firm’s work spans mobile, web, and embedded interfaces for devices used in real clinical environments, not just concept screens.
- Skip if
- you’re an early-stage startup with a simple consumer health app — this firm’s depth is built for complex, regulated systems, which is more rigor (and cost) than a simple product needs.



